15h • General discussion
Everyone uses a different approach when it comes to cold calling…
But here’s something I’ve learned after hundreds of calls... the opening line can completely set the tone for the conversation.
It can either make someone lean in and actually listen…Or make them hang up before you even finish your name.
Most agents come in with a salesy pitch that feels rehearsed and the prospect immediately shuts down. But when you open the call with curiosity instead of a “sales tone,” everything changes.
You sound human. You
sound interested, not desperate.
And that’s usually what gets people to stay on the phone long enough to actually build rapport.
Here are a few of my go-to cold call scripts that have helped me book real appointments and land listings — for expireds, FSBOs, and FRBOs.
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Everyone uses a different approach when it comes to cold calling…
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