My mistakes this week · The Skoolyard 🧃

My mistakes this week

I'm going to start brain dumping my biggest mistakes every Sunday so that you guys can avoid them and make faster progress on your Skools.

This week, these were my 7 biggest mistakes:

1. Fake focus

I tell myself that I want to build 1000 top 1% communities in 2026, but this week I was still everywhere instead of focusing on the one thing that matters: testing systems and formulas that create top 1% communities.

Definition of distraction: anything that does not solve the #1 constraint.

I was distracted.

2. Badly timed YouTube videos

I came out with two YouTube videos this week because I want to increase my marketing efforts.

This was the wrong choice.

When it comes to marketing, you need to follow the formula of More, Better, New.

My best marketing is responding to DMs because that gets me on the most discovery calls. It is my highest leverage marketing.

Therefore, I need to do more responding to DMs until I physically can’t do any more.

Then and only then can I focus on responding to DMs better.

Only after I have exhausted both More and Better can I move onto New, aka YouTube videos.

Symptom of distraction.

3. No sales script

I run a business. I sell my services/offers to make money. No shit.

Somehow, because I’m charismatic and good at asking questions, I convinced myself that I don’t need a sales script.

That is beyond stupid.

You need to be able to breathe your script so that you can actively listen during a conversation.

I found multiple points this week where I was on a call with someone and thinking about something else instead of what they were saying.

I 100% lost sales because of this.

Such is life. We move on.

4. No sleep

Working until 1 to 2 AM seems heroic/awesome.

It’s easy to convince yourself that you’re super cool and you’re outworking everybody so you must deserve success more than anybody else.

Bullshit.

There were multiple days this week where I was a literal zombie. That is because I didn’t sleep enough.

The ROI on 90 minutes of extra sleep beats three hours of extra work every. single. time.

5. Impatient with the people that matter most

Yarders are cool. You are a good group of people and I’m very happy that I was fortunate enough to be the owner of the community that you guys like hanging out in.

But none of you matter more than the real life people in my life.

When you get caught up in the turbulence of an active Skool and a succeeding business, you forget to be present, to listen, to care, and to love the people who matter most in your life.

This is unacceptable.

I will never let anything get in the way of my ability to be present with my loved ones.

6. Not enough exercise

Sitting at a desk for three hours or more is unhealthy.

I need to stand up every 45 minutes and do a couple squats, or use my standing desk more often.

Hitting the gym a couple times a week is infinitely higher ROI than an extra three hours a week on my business.

Word.

7. Not practicing what I preach

I share that you need to comment 10 times as much as you post.

I think I left like 12 comments total this week and probably made near 100 posts.

No bueno.

Now that VIP Control Room is on, I’m realizing just how unorganized I’ve been for a couple months now.