Most people think the first client is the hardest. It feels like breaking into a locked room with no key. You’re cold DMing, testing offers, tweaking pitches, and wondering if anyone will ever say yes.
But hitting $10k/month is a different kind of hard, now it’s about consistency, systems, and scaling past your own effort. It’s no longer about can you get a client? It’s about can you get clients every month, without burning out?
Some say the first client is the biggest wall. Others say $10k is where most agencies die.
What do you think is harder — the first “yes,” or building a system that makes $10k every month?