Mar '25 • 💸 | Sales
Why I Quit After Sending 100s of Cold Emails (The Painful Truth)
Two years ago, I thought cold email was my golden ticket to landing clients.
I spent hours crafting “perfect” outreach messages—explaining who I was, why I was reaching out, listing my services, adding case studies… and, of course, a “friendly” call to action at the end.
Each email was a 400-word masterpiece.
And guess what happened?
Nothing.
Hundreds of emails sent. Zero responses.
At first, I thought I just needed to send more. So I doubled down. More emails, more detail, more effort.
Still… crickets.
Frustrated, I convinced myself that cold outreach “didn’t work” and eventually quit.
It wasn’t until much later that I realized the real problem:
❌ Too much information.
❌ Too many assumptions.
❌ Too long to read.
People don’t want to read a novel from a stranger. They barely have time to skim a few sentences before deciding if it’s worth their attention.
Now that I’m appointment setting, I’ve learned that simplicity wins.
✅ Short, direct messages.
✅ A single, clear purpose.
✅ A low-friction call to action.
Looking back, I wasn’t being ignored because cold outreach doesn’t work… I was being ignored because I made it too hard for people to care.
If I had known this back then, I probably wouldn’t have quit.
Lesson learned.
Have you ever made the same mistake? Drop a comment.
👉 There’s a spot open right now for anyone looking to break into high-ticket sales—DM me if you want in.
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Why I Quit After Sending 100s of Cold Emails (The Painful Truth)
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