What is AI SEO and why founders should care
Traditional SEO is about ranking on Google.
AI SEO is about showing up in AI assistants like ChatGPT, Perplexity, Gemini, Claude.
🔎 Here’s the shift:
When people ask, “What’s the best CRM for small business?” — they don’t get a list of links anymore.
They get an AI-generated answer.
And if your product isn’t part of the AI’s knowledge base → you’re invisible.
Why it matters for founders:
  • Customers are already searching in AI instead of Google.
  • Competition here is still low — early movers win.
  • Being discoverable in AI means organic leads, credibility, and growth without pouring money into ads.
In this community, we’ll explore:
  • How to make your brand appear in AI answers
  • Tactics to structure content for AI
  • Real case studies of what works (and what doesn’t)
If you’re building a company today and not thinking about AI SEO — you’re already behind.
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Alena Protas
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What is AI SEO and why founders should care
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