A little confession: I love free stuff. If I go to an event and they have merch tables with free swag, I fill my pockets — especially if there are pens. Everyone loves a good pen, and there is nothing better than a good pen that’s also free. Free swag is great. It’s great marketing, because everyone loves to get free useful things, and it’s usually not that expensive to make. The only thing is that it’s also cheap. You know that a free swag pen is not like the weighted fine-tipped calligraphy instrument that costs a bit of money. Free stuff is nice, but often it’s cheap and it is no comparison to the good stuff. That’s the sense I get from today’s Gospel. Jesus is being followed by a large crowd, clearly showing His power with miracles and healings. He is a fascinating figure, easy to listen to, and accomplishing some amazing feats. His ministry garners some attention and some followers - and in the beginning, they get front row seats to what seems to be a free show. Then Jesus turns around and challenges them: whoever wants to be my disciple must pick up his own cross and follow after me. A relationship with Jesus is life-transforming - but that transformation costs a great deal. He isn’t selling some cheap knock-off. His ministry is not some Benny Hinn or Joel Olsteen, feel-good, prosperity gospel imitation. His is the way to eternal life which means that it’s not cheap, there is no substitute, and it’s not going to be as easy as watching the game or a magic show. A relationship with Jesus will change your life, and it will also cost your old one. So if it costs you everything, are you still game? That’s the question at the heart of the gospel. If you get no warm and fuzzy feelings, if it means taking on some suffering, if it challenges some of your friends and relations that give you comfort, are you still in? Are you willing to be a real disciple of Jesus, or are you just in for the free swag? Today’s gospel should cause some good reflection, and perhaps it can offer you a challenge in prayer. Lord, is there anything that I value over my salvation? Is there anything in my life that I place above you? Am I ready to be a real disciple? Grant me the grace to be truly devoted to you, Lord, and grant that I may love you always. Then, do with me as you will.