Let’s talk about something small that makes a BIG difference in your content… Your call-to-action (aka CTA). I know you're probably thinking, what even is a CTA? Your CTA is just you telling your audience what to do next. It could be booking an appointment, DMing you, tagging a friend — whatever you want them to do after seeing your post. I know it might feel awkward to “sell” yourself, but here’s the truth: If you’re not telling your audience what to do next, most of them will scroll right past your post, even if they love your work. It also might sound like the most simple thing, but people need direction. Try this: Instead of just posting a transformation, add a CTA at the end of your caption like: ✨ “DM me ‘consult’ if you’re not sure what to book. ”📅 “Click the link in bio to book your next appointment.” 👯‍♀️ “Tag a friend who’s been talking about going blonde!” Remember: make your CTA's fun, on brand, and feel like you! Your challenge this week: Add a strong (and creative!) CTA to one of your posts. Then come back here and drop a 💬 when you’ve done it so I can cheer you on!

Happy Monday Everyone! It's a new week and that means new ideas! If you’ve been unsure what you're going post this week, here are two trending reels audios that are currently going around on IG. You can easily plug these into your weekly content. Staying on top of trends can help your content get seen by more people, and it doesn’t have to be complicated. You definitely don’t need to make every single post a trend, but it’s a fun way to mix one or two into your content strategy and keep things fresh. When done intentionally, trends can be a great way to speak directly to your target audience in a relatable way. 1. “Jaws Theme” – Original Audio by kjhoyt This is a fun, suspenseful one you can use to relate to your clients in a dramatic, or funny way. https://www.instagram.com/reel/DI9ipxixEcT/ 2. “This Is the Whole Point” – goldenmase A more thoughtful sound that works well for storytelling. Could be a client glow-up, a moment of connection, or something that reflects why you love doing hair. https://www.instagram.com/reel/DJEcUBABLeb/?utm_source=ig_web_copy_link https://www.instagram.com/reel/DJDAW6DgRYo/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== If you have any ideas or questions, feel free to leave them below! 🤎