Just submitted this to the Runway Big Ad Contest.

A product called “FCKBAGS” — designed to hold all the fcks you have to give.

Shot it like a deadpan 90s corporate ad during a full office meltdown. Everything is intentional:

– Cheerful Muzak vs total chaos

– Deadpan performance vs emotional collapse

– The “empty bag” as the core metaphor

Would love real feedback — especially on:

1. Did the concept land immediately?

2. Which moment stuck with you most?

3. Did anything feel confusing or unnecessary?

Trying to push my work into a more distinct lane, not just “AI visuals.”

Appreciate y’all 🙏

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skool.com/thedigicollective

Inside The Digi Collective, creators develop AI powered commercials and cinematic visuals through intentional storytelling and structure.

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