FREE: How To Start A Death Café
Death Café is one of the most quietly radical community movements of our time — and anyone can host one. In this short course, I'll share ten practical tips for creating your own free, welcoming space for honest conversation about death and dying. From honouring the movement's origins to cutting the cake, this is everything you need to begin.
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1. Visibility Foundations: for Death Workers
You do profound work. Families need you.
But if they can't find you, none of that matters. Many people working in death care struggle with visibility. Marketing can feel uncomfortable, self-promotional or misaligned with the depth of the work.
This masterclass offers a different approach - a thoughtful framework for becoming visible in a way that feels ethical, grounded and true to who you are because it's not just advertising, it's advocacy.
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Unlock at Level 5
2. Social Media Crash Course
Social media has changed. It's no longer a broadcast channel - it's a shop front window. The families looking for someone like you are already scrolling. This crash course shares every tool, trick and lesson I've learned in the last few months so you don't have to figure it out the hard way.
Instagram. TikTok. Trial Reels. The EDITS app. Content clusters. DeathTok. And thirteen weeks of hooks and ideas so you always know what to post next...
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Getting Paid: How To Charge in Death Care
You came to this work through calling — and somewhere along the way that became a reason to undercharge. This course names the beliefs that keep death care practitioners underpaid, gives you a practical framework for setting sustainable rates, and hands you the exact language for talking about money with families. Because you can't change the culture of death if you can't afford to stay in the field.
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Newsletters: Your Most Powerful Visibility Tool
Social media is borrowed land — the algorithm decides who sees you. Your email list is yours. This course makes the case for why a newsletter is the most sustainable visibility tool a death care practitioner can build, shows you how to start one from scratch, and gives you twelve months of content ideas so you always know what to send next.
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Your Website: What It Must Do & Why
Your website is often the first place a grieving family encounters you. It has one job: to make them feel safe enough to reach out. This course walks through the five must-haves for a death care website, the most common mistakes that create distance instead of trust, and how to audit what you already have. Practical, honest, and built entirely for this field.
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