15d • UGC: Advice & Jobs
🐾 If you’re brand new to pet UGC, this one’s for you.
One thing I hear all the time is…
“Where do I even find brands willing to work with beginners?”
While I personally built my business through direct pitching (that’s how I’ve landed brands like Jeep, Ashley Furniture, Ollie, Zesty Paws, Ruffwear, Chewy, and more), I know getting those first few collaborations can feel intimidating.
That’s why I wanted to share a few beginner-friendly places to start building experience while you create connections & start pitching to marketing departments.
📍 Pawjourr – A pet-specific platform that offers both paid and gifted collaborations.
📍 JoinBrands – Great for creating portfolio content and gaining experience. Many campaigns are reimbursement-based, but they’re a solid stepping stone.
📍 Cohley – Home to larger brands. It’s more competitive, but don’t let that stop you from applying as your portfolio grows.
📍 Popfly – Perfect if you create outdoor content with your pet. Think hiking, beaches, camping, and adventure brands.
You can also apply directly through brand ambassador pages or company websites. A few brands that regularly have creator or ambassador opportunities include:
✨ Pupford
✨ LunaMarie
✨ Primal Pet Foods
✨ Plant Dog
✨ Drby Pet Co
Just remember…
These platforms and ambassador programs are a great way to gain experience, but don’t stop there.
The biggest opportunities (and the long-term retainers) usually come from reaching out to brands yourself.
👇 Let’s help each other out.
Comment one pet brand you’ve been dreaming of working with. If I know of a creator program, ambassador application, or a good way to pitch them, I’ll point you in the right direction. 🐾
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🐾 If you’re brand new to pet UGC, this one’s for you.
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