The Sales Lab
Private
11 members
$29/month
Benjamin Blondy
By Benjamin Blondy
Most SDR training is built by people who haven't done the job in years. The Sales Lab is different.
I'm Benjamin. I've been an SDR and BDR in SaaS B2B. I've made the calls, written the emails, hit the quota, and built $4M+ in pipeline doing it. I know what works because I've tested it.
Everything in this community comes from the field. Real sequences.
Real objection responses. Real frameworks that convert.
8 modules covering:
  • SDR Foundations
  • ICP & Targeting
  • Cold Email
  • Cold Calling
  • LinkedIn Outbound
  • Discovery Call
  • Objections & Rejections
  • Career & Growth
You'll leave each module with something you can use the next day. Not slides to review. Not concepts to think about. Scripts, templates, and playbooks you run immediately.
This is for you if:
-> You're an SDR or BDR at a SaaS company. You're serious about hitting quota, moving to AE faster, and building a career in sales not just surviving the job.
This is not for you if:
-> You're looking for motivation and hype. There's plenty of that elsewhere.
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The Sales Lab
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The Sales Lab is the community for SDRs and BDRs who want to get better at SaaS B2B sales.
Built by someone who's actually done the job.