Aug 17 • General discussion
Your Profit Is Made Before You Sell Anything
One of the most important numbers in this game isn’t your total sales — it’s your margin.
Before you even list an item, you should already know:
- Purchase price
- Realistic sale price (based on market data)
- Fees (platform %, payment processing, promotions)
- Extra costs (shipping, packaging, washing, repairs)
A £20 sale can easily shrink to £5 profit (or less) once those are factored in.
When you know your margin upfront, you can:
- Avoid buying unprofitable stock
- Price strategically
- Decide when to liquidate old inventory
- Run your business with confidence
Margin awareness turns guessing into a system — and systems are what let you scale.
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Your Profit Is Made Before You Sell Anything
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