What happened in The Product Room last night...
Four of us sat down to talk about Prioritization Hell. A few things that stuck with me: - Clear is kind. Brené Brown said it and every one of us had a story that proved it. The support team that replaced "we've logged your feedback" with "honestly, there's a 0.5% chance this happens" — and customers thanked them for it. The product leader who killed a low-traffic website simply by saying it wasn't in Q2, Q3, or Q4. They shut it down. Right outcome, finally. - Frameworks are a communication tool, not a decision engine. Did the iPhone come out of a spreadsheet? Use RICE when you have a specific problem. Use it to break a tie. Use it to teach a junior PM how to think. Don't use it to pretend a decision you've already made is data driven. - The hardest no isn't the off-strategy stuff. That gets easier with experience. The hard no is the thing that's genuinely good, has real support, and you still have to kill it because you only have so much bandwidth and you have to protect the best stuff. - AI is making prioritization harder, not easier. Everyone sees what's possible now. The CFO wants to know why you can't ship faster. The backlog got longer. The requests got louder. "I've created a monster" was said out loud by at least one person in the room. This is what The Product Room is for. Not slides. Not frameworks. Just honest conversation with people who've been in the same rooms. Next session coming next month. Watch this space. @Rob Taylor @Therese Alburg @Jay Fluegel what landed for you last night? Did I miss anything? Drop it below.