Did you SEE about IG?
๐Ÿšจ DID YOU SEE THIS?! ๐Ÿšจ
I literally predicted this 2 years ago and it's finally here. I had my call with META yesterday and we chatted about this....
I kept saying that social media platforms were moving toward becoming shopping platforms. Not just places to post content, but places where creators can influence purchasing decisions and get paid for it. We saw HUGE success on TikTok from TikTok Shop and now...
Instagram Shop is officially making its move.
Right now, it's in EARLY ACCESS, which means not everyone has it yet. But if history tells us anything, the people who get in early, right when it becomes available, and learn the platform first usually have the biggest advantage.
Remember when people said TikTok Shop was saturated?
Meanwhile, creators are STILL making substantial amounts of money years later. New people join every day and are generating commissions, affiliate sales, UGC opportunities, and brand partnerships off of posting product recs (even faceless!)
So if Instagram Shop shows up for you... don't wait.
Here's what we know so far:
โœ”๏ธ You need a Professional Account (Creator or Business)
โœ”๏ธ You must be 18+ and have a min of 1k followers.
โœ”๏ธ Your account needs to be in good standing with Instagram's monetization policies
โœ”๏ธ Most creators who qualify are seeing an "Add Products" option or access through their Professional Dashboard
โœ”๏ธ The rollout is still limited, so if you don't have it yet, keep checking back regularly
How to check:
1๏ธโƒฃ Go to your Instagram Profile
2๏ธโƒฃ Open your Professional Dashboard
3๏ธโƒฃ Look for monetization, affiliate, creator marketplace, or shopping opportunities
4๏ธโƒฃ If available, follow the prompts to apply or activate access
Here's my advice after 12 years as a professional content creator who's worked with global brands and built multiple 6-figure businesses online through affiliate marketing, brand partnerships, UGC work, covering events, Tiktok shop & Lives, and digital products โ€“ just learn how to post consistently, be authentic, and then start adding on. All these above coincide. They use the same skills and partner together!
Don't wait until everyone is talking about it. Start creating content NOW.
Learn the features. Understand what converts through actual market research. I'm praying they have the same kind of analytics and research tools like TikTok. Get comfortable recommending products. Practice creating content that drives action.
The creators who win aren't always the biggest creators. I'm living proof.
They're the ones paying attention to where the platforms are headed before everyone else catches on. Now I'm waiting not patiently for them to let non-followers join your lives!!! That will be a game changer.
Will you jump on IG shop? Let me know in the comments.
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Holly Rust
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Did you SEE about IG?
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