Mar 23 • 💡Tips
Quick question for the community - and I want your real answer.
When someone watches one of your YouTube videos and finds it useful, where do they actually go next?
Not where you hope they go.
Where do they actually go?
For most coaches and consultants I speak to, the answer is: nowhere. They watch, they nod, and they disappear back into the feed.
The content does its job, and then the lead evaporates.
I've been working through why this happens structurally (not just "better CTAs") and wrote up the full breakdown in a LinkedIn article last week.
The short version: the problem usually isn't the content — it's the architecture sitting behind the content. There's no indexed destination waiting for them. There's no specific reason to arrive anywhere.
I'd love to know where your setup currently breaks down:
Drop your answer below. If you want the full article context before you vote, it's linked in the first comment.
Getting the views, but the click-through to anything is almost zero
People click through, but land somewhere generic and leave
Some join the community, but they arrive cold with no context
The whole chain is working - just want to optimise it
1 vote
1
7 comments
Des Dreckett
6
Quick question for the community - and I want your real answer.
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