Running a restaurant should be rewarding. You opened your doors because you love food, people, and creating experiences. But somewhere along the way, the dream turned into long hours, razor-thin margins, and a constant fight just to keep things going.
I know, because I’ve lived it. And I’ve seen hundreds of owners go through the same thing. Brilliant chefs, hardworking operators, all stuck in the same trap: working harder doesn’t mean making more money.
The truth is, most restaurant owners are running their business backwards. They chase more customers, more tables, more locations, thinking that growth will fix the problem. But what usually happens? More customers means more staff, more food costs, more stress — and the margins barely move.