FREE UNTIL 30.09.26 (THEN $1.50/week)
Athletes who come here aren't beginners. They're not looking for someone to explain what CrossFit is. They're already training hard, already serious, already putting in the hours and sacrifices most people never will and they're still not where they want to be.
In the game for 15 years, competed internationally, including the CrossFit Games in 2017, and spent years on the other side of the whiteboard - organising competitions, judging athletes, watching what separates the ones who qualify from those who don't - It's almost never fitness.
I kept seeing capable athletes let down by their systems: generic programming, coaches too busy to notice small costly gaps, women trained like men, people paying for coaching and getting a spreadsheet.
I started TenaciousCo because athletes deserve better - real coaching, honest feedback, someone who's actually there for them, and a support team built for more than a paycheck.
That's why TenaciousCo exists.