Write the preview line your affiliate email actually needs

Your email has a second opening line: the little preview beside the subject in an inbox. If it says “View in browser,” you are wasting a chance to explain why the message is useful.

Take one draft affiliate email and write a preview that adds information instead of repeating the subject.

For example, subject: “My screen-recording setup for short lessons.” Preview: “The microphone check comes before the software choice.” Use that pair only for an email that actually covers those things.

Find the preview-text or preheader field in your email tool. Add your line, then send a test only to your own inbox. Check it on a phone: inboxes show different amounts, so put the useful detail first. Also check that hidden template text has not slipped into the preview.

Keep the recommendation and affiliate disclosure clear inside the email. No fake reply markers, invented deadlines or promises the body cannot support. Today's small improvement is one honest preview line—not a new promotion or an extra send to your list.

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Write the preview line your affiliate email actually needs