Street Smart Survival
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James is an international performance and wellness coach, Urban Krav Maga instructor, and NASM Level 3 Personal Trainer who specialises in building resilience, confidence, and wellbeing in both individuals and teams. With nearly a decade of teaching experience, he delivers high-impact workshops and seminars that combine martial arts, psychological fitness, and breathwork to improve performance under pressure. Certified as a Psychological Fitness Specialist (2020) and Soma Breath facilitator (2022), James helps professionals manage stress, sharpen focus, and enhance both physical and mental health. Beyond the boardroom, James has taught internationally, led retreats, and competed at a high level, including winning silver at the European No-Gi Brazilian Jiu-Jitsu Open in 2025 in his division. His mission is to empower organisations and individuals to stay ready—physically, mentally, and emotionally.
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A self-defence and wellness community. Learn how to defend yourself against the 10 most common street attacks plus LOTS more.