Apr 7 • Business Tips
The Benefits of Making Freebies
I've been cultivating a sticker relationship with my neighbor for over a year. This is where freebies come in.
I noticed on Facebook that she got married. I turned some of the photos of the wedding into stickers and put them in her mailbox. First contact!
Then a few months ago she asked me to make her stickers for her chiropractor business that she would hand out at events. Paid! Then she needed a new order because she used up all the stickers. Cha ching!
Now she's sponsoring a run club at our local brewery. Attached are the stickers I made - freebies. But here's the game plan. She asked me to be one of the sponsors at the first meeting/run. They will be going every Thursday through spring and summer. So, stickers made to hand out at the run, stickers and pins chosen to SELL at the event (by the way, I didn't need to pay for my vendor space). Social media post made to stir up people who will want a free sticker, but may also buy and we're off the races!
I'm not suggesting you always do freebies but sometimes it really pays off.
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The Benefits of Making Freebies
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Sticky Business is a community to discuss how to make stickers, for fun or profit. You can also schedule 1-on-1's with me to make stickers together!
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