Facebook Ads Manager · StepXstep Real Estate Success

Facebook Ads Manager

Hey all. I have really been struggling with Facebook Ads Manager recently. Over the last few months I have been banging my head wondering how I was going to fix my issue with getting tons of clicks but hardly any qualified leads—and I know a lot of others have been struggling with this too.

Anyway, I did my research and also consulted with ChatGPT and I think I’ve got it. Wanted to share it with you all in case it is helpful (should be less than $30/m):

Install the free Meta Pixel Helper Chrome extension so you can actually see if your pixel is firing properly. (Most of us don’t realize it’s not even tracking!)

Instead of running “Traffic” campaigns, switch your campaign objective to Lead Forms or Conversions. That way, Facebook actually optimizes for people who give you info—not just tire-kickers who click.

Use a cheap tool like Ubersuggest (around $30/m) to double-check keywords and interests before launching ads. Cuts down wasted spend big-time.

I hope this helps you and happy to chat if you guys need more info. Thanks!

0 comments