14d • General discussion
The Best Leads Cost $0
The truth?
Some of the best leads I’ve ever gotten cost me absolutely nothing.
While people are chasing the newest software, ad campaign, or marketing trick, I’m focused on building relationships.
Facebook groups.
Real estate agents.
Property managers.
Contractors.
Probate attorneys.
Estate sales.
Opportunity is everywhere if you’re willing to get out, talk to people, and solve problems.
I’m not against paid marketing. We spend money on marketing too.
But before you spend thousands trying to generate leads, make sure you’re maximizing the opportunities sitting right in front of you.
In small markets, relationships are still the ultimate unfair advantage.
The best leads don’t always come from a marketing budget.
Sometimes they come from a conversation.
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The Best Leads Cost $0
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