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Skool News Post of the Week - Glenn's Photography Community Creates Emotional Music Video
This Skool News segment showcases the most heartwarming community content ever posted: Glenn's Photography Creative Circle members created an original music video expressing gratitude for their community.
The production quality, emotional depth, and genuine connection prove that community building transcends business metrics.
Glenn's Photography Creative Circle Stats
Before diving into the Skool News feature, understand Glenn's community:
- 72 paying members at approximately $40/month
- Plus a free photography community
- Weekly coffee hour calls (no agenda, just hanging out)
- Built around photography passion while creating deep friendships
The members loved Glenn's community so much they organized a community project: writing, recording, and producing an original song with professional video editing, individual member performances, and a world map showing their global reach.
The Lyrics Tell the Story
This Skool News video plays the full song, which reveals crucial community-building insights through its lyrics:
"First you think it's about pictures, shutter speed and boring stuff... but then you learn it's about people."
Members joined for photography education but stayed for relationships. This is the essence of successful communities—people come for the skill, stay for the connection.
"Visionaries of the beauty that a broken day reveals... trying to make sense out of life."
The community became more than technical training. It evolved into a support system where members help each other find meaning through shared creative passion.
What This Skool News Feature Teaches
Lesson 1: Small Communities Can Be Tightest
Glenn's community has just 72 paying members—not thousands. This Skool News spotlight proves you don't need massive scale to create deep impact. Often, smaller communities foster stronger relationships because everyone feels known and valued.
Lesson 2: No-Agenda Calls Build Bonds
Glenn runs weekly coffee hour calls using Skool's template (available in the School 101 training). No lectures, no prepared content—just members hanging out over coffee. This casual format creates space for genuine friendships to develop.
Lesson 3: Treat Members as People, Not Income
When Kirby (from this Skool News team) asked Glenn his secret, he replied: "Treat members as people and not as income." This philosophy permeates every interaction, making members feel valued beyond their monthly payments.
Lesson 4: Show Up Consistently
The Skool News video shows Glenn's activity streak—he's barely missed a day since joining. Consistent presence signals that you care, which members reciprocate with engagement and loyalty.
Glenn's Community Formula
According to this Skool News analysis:
Common Goal - Photography passion unites everyone
Leader Who Cares - Glenn shows up daily, reads posts, replies thoughtfully
Weekly Calls - Coffee hours with no agenda, just connection
Relationship Building - Comments, DMs, one-on-one calls, meetups
This formula created such strong bonds that members invested hours producing a professional music video as a thank-you gift.
The 90/10 Rule Applied
This Skool News segment mentions the internet's 90/10 rule: 90% of people lurk, 10% actively engage.
Even in Glenn's 72-person community, a core group of active members creates the engagement that benefits everyone else.
You don't need all 72 people posting daily. You need 7-10 true regulars who show up consistently, creating enough activity that lurkers feel the community is alive.
Why This Skool News Post Matters
Glenn's story counters the growth-at-all-costs mentality. His 72-member community generates meaningful revenue while creating life-changing relationships. Members meet globally, form friendships, and express gratitude through creative collaboration.
Action Step: Watch the full music video in this Skool News episode. Notice how members describe transforming from photography students to a global family—that's the community impact worth building toward.
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Skool News Post of the Week - Glenn's Photography Community Creates Emotional Music Video
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