Too Much Information Can Hide the Value ๐Ÿ’ก
When we love our community, we want to describe every feature.
๐Ÿ’ฉ The classroom.
๐Ÿ’ฉ The calls.
๐Ÿ’ฉ The templates.
๐Ÿ’ฉ The challenges.
๐Ÿ’ฉ The bonuses.
๐Ÿ’ฉ The chat.
The problem is that people may finish reading and still not understand why it matters.
Features explain what is inside.
Benefits explain why someone should care.
The clearer the main benefit becomes, the easier the decision becomes.
Do you tend to describe your features or your benefits more often?
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9 comments
Ina Tenniswood
8
Too Much Information Can Hide the Value ๐Ÿ’ก
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