Collaborate Around a Shared Audience

A good collaboration does not require identical businesses.

Look for people who serve a similar audience in a different way.

Examples:

• A content coach and a branding expert

• A fitness group and a healthy recipe community

• A parenting group and a family organization community

• A business community and a mindset coach

The audiences connect, but the offers do not compete directly.

Who serves your audience before or after they need you?

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Collaborate Around a Shared Audience

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