Why do you think it’s important to use a closing/sale framework? No wrong answers. It provides absolute clarity, structure and objectivity in your approach to handle the prospects.

It’s important to follow a proven and tested frame work because because it gives the the right tools to close the right way

I feel it’s important to use the closing/sale framework because it keeps you in a good pace. You’re listening to what they have to say and learning more about them. Seeing if they’re eligible to even go through with the sell. It saves your time and theirs.

Simply because you need to be prepared and professional, when you have a framework you will be much more organized mentally leaving space for you to pay much more attention to prosoects and their problems

It is wise to go in a meeting with a framework in order to not leave out any fundamental points. As long as you’ll have a clear idea of the structure the meeting should follow, then you have higher chances of closing.