May 17 • Sales 💵
From Zero to Hero: How to Build Engagement Before Selling
Why Your First Sale Shouldn’t Be Your Product
Most people think they need a product before they can sell.
But here’s the truth: You don’t start by selling your product.
You start by selling your ideas.
Not just any ideas.
Ideas that attract the right people.
Ideas that build trust and create engagement.
And the best way to do this?
👉 Offer a lead magnet.
What’s a lead magnet?
Think of it as a free, high-value resource:
▶️ Something your audience needs right now.
▶️ Something actionable they can implement immediately.
▶️ And something valuable enough that you could charge for it... but don’t.
Why lead magnets work:
Every time someone:
➡ Requests your lead magnet.
➡ Engages with your post.
➡ Comments with the magic word...
They grow your post’s reach, build momentum, and amplify trust.
And guess what happens next?
Those same people will help you co-create:
- Your low-ticket product.
- Which leads to your high-ticket offers.
Need a simple way to create a lead magnet?
I’ve got something for you.
I have prompts to help you brainstorm lead magnet ideas and design beautiful lead magnet posts that attract engagement.
Comment Magnet below, and I’ll send them your way. 😊
PS: This is a lead magnet post! 😃
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From Zero to Hero: How to Build Engagement Before Selling
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