Jan 7 • Niche 📌
3 Simple Steps to Nail Your Positioning and WOW Your Market
Want to stand out instantly?
Try this simple exercise:
---
1️⃣ Be Crystal Clear.
Stop selling generic stuff.
→ Don’t sell "better communication."
→ Don’t sell "workshops."
→ Sell results they want to reach desperately.
My Example: I help SaaS teams validate products in 1 day.
---
2️⃣ Spark the "WTF Effect."
Your headline should make them stop.
→ “Wait… WHAT?!”
→ “How do you do that?!”
If it doesn’t spark curiosity, rewrite it.
No reaction = no traction.
---
3️⃣ Find Your Sweet Spot.
Don’t go too broad. Don’t go too narrow.
I've just listened to a Chris Do podcast.
He said something interesting.
You need to find the right sweet spot.
→ Too niche: 1 competitor globally.
→ Too broad: 10,000 competitors.
→ Ideal niche: 20-50 competitors in the world!
→ Enough room to thrive without getting lost.
Which means: never sell to a generic audience.
---
💡 Quick Tip:
Say your headline to a potential client.
If they don't immediately ask "How do you do that?"
→ keep working on it.
---
What’s your current positioning?
Drop it in the comments – I’ll give you some feedback! 👇
2
1 comment
3 Simple Steps to Nail Your Positioning and WOW Your Market
powered by
skool.com/simply-good-business-4176
👉 For experts who want to consistently win €5k+ B2B clients using LinkedIn. Stop competing on price. Start commanding premium.
Suggested communities
Powered by