Platform Authority, the "P" in SPARK, recognizes that AI systems don't just look at your website. They evaluate your presence across the entire digital ecosystem.
This means building authority on social platforms where your audience engages, contributing to industry forums and communities, earning mentions in authoritative publications, maintaining active profiles on review sites, and participating in relevant online discussions.
Each platform where you demonstrate expertise sends signals to AI systems that you're a credible, active authority in your space. The more consistent your presence, the stronger the signal.
Question for the community: Which platforms have you found most valuable for building authority in your industry? How do you maintain consistency across them?