Simple “Good” Hooks That Actually Work · Second Act Income Collective

Simple “Good” Hooks That Actually Work

Most people think hooks have to be flashy. They don’t.They just need to make someone pause.

Here are 3 good hooks anyone can use—no tech skills required:

1️⃣ “I used to think ___… until this happened.”Why it works: Curiosity + relatability. People want the turning point.

2️⃣ “If you’re feeling ___, this might help.”Why it works: It speaks directly to how someone already feels.

3️⃣ “Nobody warned me about this part of ___.”Why it works: It opens a gap between what people expect and reality.

Reflection:Which one feels most natural for you to say out loud?

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