Someone tried to piss me off on Facebook. Instead, they accidentally made a fantastic advertisement for my free Closest to Cash training. 😂 I run an ad for the training, and it's basically the ONLY thing I do on social media these days because, you know . . . I'm busy working on my own business. Someone commented on the ad, "Well, it should be free." I replied, "It is free." Then they came back with something like, "Yeah, but I'm sure it leads to some big offer you're trying to sell." And that's when I stopped responding. Because YES, of course I sell things. This is a BUSINESS! The money my business earns pays my rent and buys my food. It pays for software, webinars, trainings, retreats, contractors, and all the other things that allow me to keep helping more people. The funniest part was that this person was spending their time scrolling Facebook and criticizing how somebody ELSE runs their business . . . . . . on an ad for a training specifically designed to teach people to stop wasting time and focus on the activities that make money. YOU CAN'T MAKE THIS UP. Meanwhile, I'm over here making $30K months. I'm not scrolling around investigating whether strangers on the internet are selling something. I've got work to do, baby. 😘 And THAT is the entire point of Closest to Cash. People who earn the big bucks focus on BIG actions. They start conversations, follow up, make offers, talk to the people most likely to buy, and sell life-changing transformations instead of hiding behind endless little admin tasks. I don't gatekeep that strategy because somebody hasn't paid me thousands of dollars. I teach the SAME strategies in my free trainings that I teach my paying clients. Because information isn't the problem. IMPLEMENTATION is the problem. You can watch 900 free trainings and change absolutely nothing.

There’s survival of the fittest. And then there’s SURVIVAL OF THE FASTEST. Because one of the most underrated ways to make more money in your business is to simply . . . MOVE FASTER! ⏰ Make the decision. ⏰ Send the email. ⏰ Launch the offer. ⏰ Answer the DM. ⏰ Publish the sales page. ⏰ Stop turning every tiny business decision into a 6-week research project. I learned this lesson the VERY expensive way. When the pandemic hit, I had to stop doing my in-person retreats. And instead of immediately pivoting to a virtual mastermind, I dug in my heels. I was mad. I didn’t want to change. I wanted my business to work the way it had always worked. It took me about a YEAR AND A HALF to finally pivot. And I lost nearly $150,000. Meanwhile, other business owners moved faster. ✅ They changed their offers. ✅ They adapted. ✅ They helped the people who needed help RIGHT THEN. My audience wasn’t going to sit around for 18 months waiting for me to get over myself. They went to the people who could help them. OUCH. 😬 Compare that to my 2-Day Product Producer course. Despite the name, I didn’t even need 2 days to create it. I created the title, outline, slides, recordings, editing, exports, course platform, sales page, tripwire page, welcome emails, AND promotional email . . . IN UNDER 8 HOURS. Start to finish. One day, baby. And it’s one of my bestselling courses and sells nearly every day. Not because I spent 6 months obsessing over it, but because it’s stupidly simple, stupidly clear, and actually EXISTS. That last part matters. ❌ Your perfect course that’s been sitting in your Google Drive for 11 months can’t help anybody. ❌ Your email that you keep rewriting can’t make a sale. ❌ Your sales page that’s “almost ready” can’t take someone’s credit card. ❌ Your unanswered DM can’t turn into a client. Fast gets feedback. Fast gives you another attempt. Fast teaches you what your audience actually wants instead of what you THINK they want.

Quarter 4 is coming, snd before you start mentally packing up 2026 like, “Well, guess I’ll try again in January . . . ” You still have 4 MONTHS left this year! 🗓️ ⭐ 4 months to make more sales. ⭐ 4 months to get more eyes on your offers. ⭐ 4 months to follow up with those people who keep lurking. ⭐ 4 months to make some serious freaking money before 2027. And conveniently, I’ve got something to help you do it. It’s called the Q4 Sales Survival Bundle, hosted by Amy Hardie, and 11 business owners contributed 11 resources covering planning, promotions, emails, offers, sales events, and making the most of the busiest selling season of the year. The whole bundle is worth $839, but you can grab everything for just $39 through Friday, September 18. GET THE BUNDLE I contributed my Anti Black Friday Sale course. 🎄 Because despite what your inbox will tell you in November, there's no law saying you MUST have a Black Friday Sale. In fact, I DON’T sell on Black Friday. Instead, I use that weekend to appreciate my audience with free offers that naturally lead to sales without being sleazy, pushy, or screaming “90% OFF!!!” every 5 minutes. And somehow Black Friday is still one of my highest-income weekends of the year. Inside Anti Black Friday Sale, I’ll show you: 🎄 Why I choose NOT to sell on Black Friday 🎄 The uninspired offers most businesses promote and what to do instead 🎄 17 free offer ideas you can steal for your own Anti Black Friday Sale 🎄 How to use an After-Christmas Sale to give your followers what they REALLY want That’s just ONE of the 11 resources inside the Q4 Sales Survival Bundle. There’s even a quiz that tells you which resources to start with based on YOUR Q4 plans, plus a 3-month planner, a tracker for all your bundle goodies, and a Skool community where you can actually IMPLEMENT everything.

Your customers do NOT need everything you know. I know. 😱 As a coach or course creator, it’s incredibly tempting to prove how helpful you are by dumping your entire brain into your offers. ▶️ Here are 60 videos! ✏️ Here are 30 worksheets! ✅ Here are 10,000 strategies! 🎁 Here are a billion lousy bonuses you didn’t ask for! LOOK HOW MUCH VALUE YOU’RE GETTING!!! Except . . . More information doesn't automatically equal more value. Sometimes it just creates more DECISIONS, and more decisions create more CONFUSION. And confused people do nothing. That’s exactly what happened with one of my old courses, Startup In 60. It has 60 daily videos and 30 worksheets because I crammed basically everything I knew about starting a business into one gigantic course. At the time, I thought that made it incredibly valuable. Instead, it created 3 problems that I bet you're dealing with too: 1️⃣ Nobody wants to finish the damn thing. Sixty days is a huge commitment when you’re already overwhelmed trying to start a business. 👉 Is your timeline so long and tedious that it feels like a never-ending quest with no treasure at the end? 2️⃣ It becomes outdated FAST. The world of online business changes constantly, so maintaining a gigantic mega-course became ridiculous. 👉 Is your digital course able to weather changes to software, marketing strategies, and even social trends? 3️⃣ Finding one specific answer is exhausting. Imagine thinking, “Wait . . . where did Sage explain that thing I need?” Was it video 17? Day 42? Worksheet 23? WHO KNOWS?!?! 😂 Sorry, Life Editor. Even I don't know where your answers are in my mega-monster-sized course. That’s why I teach something completely different now: ONE solution for ONE problem. ❌ Not everything your could possibly teach. ❌ Not every strategy you’ve ever tried. ❌ Not dozens of different roads they could theoretically take. One specific problem. One specific solution. One quick win.

If you spend even a few minutes with me, you'll soon figure out that I'm a "more is more" kind of gal. 🍫 More chocolate candy? Oh yeah! 📕 More ridiculous hockey romance novels? Give 'em to me! 🏰 More trips to Disneyland? I'm already in the car! I like indulging in a lot of things and filling my days with the stuff that brings me joy. But there's one place where I cut back and focus on having less . . . My to-do list! ✏️ I'm not cramming my day with busy work that doesn't actually lead to sales, and this is exactly what I tell my clients. You DON'T need to do more. ❌ More watching trainings. ❌ More creating courses and products. ❌ More tweaking things that are good enough. ❌ More organizing instead of implementing. ❌ More getting distracted by adding things to your mile-long to-do list. This is why doing more doesn’t work. Because most of the time, the “more” isn’t getting you any closer to a sale. I know because I used to do this too. I’d redesign my logo. Organize my planner. Spend HOURS creating another mini course that might sell for $7. All so I could feel productive without doing the thing that felt uncomfortable . . . Talking to people. Now I spend a few minutes a day talking with my Life Editor audience, starting conversations, reaching out to warm prospects, and learning what people actually need. And those conversations can lead to $6,000 sales for my Goodbye 9-to-5 Mastermind. That's WAY better than a measly $7 sale, amiright? You don’t need another training to feel ready. You need to talk to your audience!!! ✅ Who already knows you? ✅ Who already loves your stuff? ✅ Who opens your emails? ✅ Who clicks your links? ✅ Who's active in your free community? ✅ Who needs your help? ✅ Who might be closest to making a purchase? DM them. Email them. Start a conversation. Because when you choose your own comfort over talking to the people you could actually HELP, all that busy work starts getting very expensive.