Does it meet the financial need for the week? What does it set up next? What risks does it create? •detention •deadhead •bad reload area •timing issues Simple, but it changes decisions completely.

"Work harder” isn’t the problem. I see guys running all week and still falling behind because the decisions don’t line up. Example: Two trucks both gross $5,000 this week. Truck A: planned the week, avoided slow receivers, lined up reloads Truck B: stayed moving, took what looked decent, lost time on one bad stop Same effort. Different result. The difference isn’t luck — it’s how the week was planned. It comes down to: knowing your weekly number understanding time (not just CPM) choosing loads based on what they do to the rest of the week Most guys aren’t failing because of rates. They’re failing because they’re making isolated decisions instead of running a plan. Question: Do you actually have a weekly target you’re running toward… or are you just building the week as you go?