24d • General discussion
[ROOKIE] Start here if you want to get into retail design
If you are curious about retail design but still feel that the industry is a bit unclear, I have created a starting point for you in the Classroom.
ROOKIE PATH: Getting Into Retail Design is a practical introduction to the field.
It covers the basics that are often missing from design education:
- What retail design actually is
- How to look at commercial spaces like a designer
- What types of retail projects exist
- How projects move from brief to built space
- What skills matter
- How to build a portfolio that shows thinking
- What to expect from the industry
This is not a shortcut to becoming a senior designer.
It is a clearer map of the territory.
The course is for designers, students and creatives who want to understand what sits behind stores, pop-ups, POS, shop-in-shops, brand zones and customer experiences.
If you are new to the field, start with the introduction and take the lessons one by one.
Afterwards, I would love to know:
Which lesson changed the way you look at retail design the most?
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[ROOKIE] Start here if you want to get into retail design
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Practical retail design insights for designers who want to understand how real brand spaces are created.
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