A beginner path for designers and creatives who want to understand what retail design is, how the industry works, what skills matter and how to start building a relevant portfolio - by Marcin Kosinski, a European retail designer and creative director with 20+ yrs global industry experience. 1. What Retail Design Actually Is 2. The Retail Design Mindset 3. Types of Retail Projects 4. From Brief to Built Space 5. Skills You Need 6. Portfolio That Shows Thinking 7. What to Expect From the Industry

From Beautiful Concept to Real-World Store Performance. A practical course for retail designers, visual merchandisers, store managers and brand experience professionals who want to assess spaces beyond aesthetics. What’s inside: • Why beautiful stores still fail • The five lenses: shopper, product, brand, operations and reality • How to observe a store in use • How to turn observations into better decisions • Retail Space Performance Scorecard