Most people don’t fail to change because they lack information. In fact most of us are drowning in information overload. But it’s more noise than signal. They fail because they lack orientation. As a physical therapist, I’ve watched this play out for years. People come in with pain, stiffness, fatigue, or weakness. They understand the problem and are provided clear instructions with reasonable expectations. And yet, nothing really changes. Maybe the plan was TOO reasonable; not sexy enough. It’s because they’re lazy, necessarily. But what they were asked to do had no meaning beyond compliance. No connection to a larger way of living or the context within a rhythm of their life that made sense. Without orientation, effort is forced and white knuckled. Motivation is simply willpower, so is quickly abandoned and so goes the search for the next quick fix that can “stop the bleeding.” That’s one side of the problem. The other side lives in modern fitness culture. I’ve also treated people who appear to be doing everything right. They follow trends and track every metric. They have their “morning routine” and make sure and check their Oura ring before they hop in the cold plunge under the red light. They bought special mattresses to optimize sleep, take more supplements seemingly than food, and have every new recovery tool on the market. They move constantly, from program to program, protocol to protocol always searching for the next edge. And many of them are exhausted, beat up, injured and quietly disillusioned. Because movement without meaning becomes arbitrary. Optimization for what?! This is where re-enchantment begins. Re-enchantment does not mean mysticism. It does not mean adding spirituality on top of exercise. And it does not mean rejecting science or structure. It means restoring order. It means remembering that the body responds not just to stimulus, but to rhythm. That health is built less through hacks and novelty, and more through steady patterns of use, rest, nourishment, and restraint.