Core Processes
Marketing: Mainly on IG
  • Strategize the type of content to focus on for the next month
  • Decide how much content to film based on strategy
  • Film Content in 1 day
  • Edit Content
  • Schedule days to post content
  • (When the day comes) Write out a caption, post content, add hashtags
  • Repost content to IG Story and interact for 30 minutes
Sales: Mainly Outreach
  • Search buzz words on Instagram, Threads, and Google
  • (When I find a good potential lead) Send a pitch template that is customized to their name
  • Schedule a consultation call to gage content needs/issues and present services as a solution
  • Send a quote via email
Delivery:
  • Schedule & plan video shoot date
  • Execute video shoot
  • Update Client portal to show "Files are off to Editor"
  • Send Remaining Balance Invoice
  • Send video to Client
  • (If Applicable) Apply Client Revisions
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Zuri Johnson
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Core Processes
Raise Your Rates
skool.com/raiseyourrates
This is a community of producers, creative directors, videographers & photographers who want to make more money using business skills.
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