Hi, I'm Alex, the Better Basics Performance Guy & founder of First Principles Performance, LLC, est. 2018. Thanks for checking out my page, please have a look around.
I believe High Performance starts and ends with THE BASICS. A lot of really smart creators who would absolutely agree with me are skipping over the basics to get to the deeper science of disease and aging that they love to noodle on. Others simply want to talk about "hacks" and gimmicks and sell you stuff. This leads a whole lot of people to focus on disease or performance accessories which aren't that useful until the basics are well in order.
So Better Basics Performance is what we will focus on here.
I started my high touch coaching company in 2018. So I'll gladly talk to you about my $20K+ a year options if that is what you want but I also want a place where previous clients and new acquaintances can keep in touch, get questions answered and stay accountable with regular live interactions and content. Welcome!