β
Entertainment / Pop Culture πMassive audience worldwide (reactions, comedy, celebrity documentaries celebrity news, viral trends). π²RPM: $1.5 β $8 (very broad audience, low advertiser targeting). β
Music πOne of the largest global audiences (covers, lyric videos, performances). β
RPM: $1 β $5, since ads around music are less valuable. β
Gaming πHuge audience across Letβs Plays, walkthroughs, eSports, and game reviews. π²RPM: $2 β $15 depending on game type and audience location. β
Sports & Highlights πBig worldwide audience during tournaments and seasons (football, basketball, UFC). I recommend documentaries for these Niches. It's most evergreen π²RPM: $2 β $10. β
Food & Cooking πRecipes, street food, and food challenges attract wide audiences. π²RPM: $3 β $10. β
Beauty & Fashion πLarge audience, especially younger demographics (makeup, skincare, outfit hauls). π²RPM: $2 β $12, sponsorships often boost revenue. β
Travel & Adventure πPopular worldwide for vlogs, destination guides, and lifestyle content. π²RPM: $6 β $20, especially strong with US/Western audiences. β
Technology & Gadgets πTech reviews, software tutorials, unboxings. π²RPM: $5 β $20, higher for premium devices/software. β
Education & Tutorials πβHow toβ guides, coding, school-related learning, professional skills. π²RPM: $5 β $20, depending on subject. β
Health, Fitness & Wellness β
Fitness routines, nutrition tips, and wellness advice. π²RPM: $5 β $15, though medical topics may face stricter ad rules. β
Business, Marketing & Entrepreneurship πMaking money, startups, digital marketing, freelancing. π²RPM: $7 β $25. β
Finance & Real Estate πPersonal finance, investing, crypto, property. π²RPM: $8 β $30+, the highest-paying niche on YouTube. β
Murder / True Crime β
Rapidly growing niche with a very loyal audience (real-life crime stories, unsolved mysteries, serial killers, court cases). π²RPM: $5 β $15 (sometimes higher in Western countries). IN SUMMARY: β
Largest audiences = Entertainment, Music, Gaming, Sports, Food.