7d • 💬 General discussion
Title: Subdomain vs. Subdirectory for Google Ads: Which is better for GTM tracking?
Hi everyone,
I'm setting up multiple landing pages for a client's Google Ads campaigns. I want to keep everything under one GTM container and one Google Ads account for streamlined tracking.
Which structure do you prefer for efficiency and data accuracy?
- Option A: Subdirectories (domain.com/offer-1)
- Option B: Subdomains (offer1.domain.com)
Main concerns:
- Which setup is easier to avoid cross-domain tracking issues in GTM?
- Does using a subdomain affect Quality Score compared to the root domain?
- For scaling (10+ pages), which one is easier to manage for global tags?
What’s your "gold standard" setup? Thanks!
1
2 comments
Title: Subdomain vs. Subdirectory for Google Ads: Which is better for GTM tracking?
skool.com/ppc
A community for exclusive Google Ads training, tips, and help from the PPC experts at GrowMyAds.com
BONUS: Join to get our 25 Module PMax Course FREE
Leaderboard (30-day)
1
+13
2
+8
3
+5
4
+5
5
+4
Powered by