When I saw that I could be a "content creator" by having hot takes on other people's content, I thought that this could be a good side hustle for me. I have opinions. I'm not shy about sharing them. BUT I also didn't have a good framework for my opinions until Chris' video on Facebook short form video, leading to "Plans of Grandeur." I started doom scrolling on my normal social media accounts and I don't use them often enough, and my feeds did NOT have the niche I wanted to comment on. So I thought I should start a group of freshly branded accounts. In one night, I started a FB page for my niche/brand, bought a domain to point it to, made a linktree type website in 5 min with AI, and loaded it to my (existing) hosting space, and set up a branded email address. I'm soon opening some social media accounts with my new branding, and starting to put together a Standard Operating Procedure together so I can: 1. Mark/collect content in my niche to comment on 2. Author my take 3. Massage it for retention and calls to action 4. Record and post. 5. Do as many as I can and bank them for days I can't get around to posting. I'm ALMOST to posting. Getting there. Wish me luck.