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Start of Summer Holidays (UK) is happening in 9 hours
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Welcome to the Ooooby Academy 🌱
This is a space for the farms and food businesses in the Ooooby community to learn from each other and share what works, whether it's packing techniques, pricing, navigating a tricky delivery week, or a win worth celebrating. It's organised by topic so the good stuff stays findable, and it's members-only. We're confident we can build real depth here together. Three quick things to do: 1. Introduce yourself. Post a quick hello in the 👋 Start Here category. A few lines is plenty. If you're not sure what to say, try: what your business does and where you're based; how long you've been at it; one thing you're hoping to learn or figure out; one thing you might be able to help others with. 2. Read the guidelines below. They're short and mostly common sense but definitely worth a read so it's all clear 3. Post something useful. A question, an idea, a win, anything. How we keep it useful: - Post your questions, ideas, experiences and wins. The most valuable thing you can do here is be generous with what you've learned. Posts are publicly visible. - Be kind and assume good faith. We're all running hard businesses on thin margins. - Post in the right category so people can find things later. Not sure where something goes? Just pick the closest fit. - No spam, and no selling unrelated products or services. One thing this isn't: a support desk for the Ooooby platform. If you use the Ooooby platform, for anything broken, or any billing or account questions, email [email protected] or use the green button on your platform admin dashboard. You'll get a faster, proper answer and we can look into your specific setup privately. Same goes for feedback about Ooooby itself. Spot something that doesn't belong? Use the three-dots menu to report a post, or DM one of the admins. Thanks and welcome! ☺️
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Dislikes and exclusions
If you want to update your customers about this cool new feature why don't you pinch this gif I made?
Dislikes and exclusions
New Drop In Sessions: Starting Wednesday - day & evening
We have created a new space for you to drop in and ask questions about how Thrive can help your business. Feel free to come along to these sessions on a Wednesdays at 12pm one week and 7pm the next, bring a cuppa and any questions. Look forward to seeing you there. Seb, Laurence & David
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Lapsed Customer Winback campaigns
You all have databases of customers that have lapsed. We have ideas about how to wake these sleep beauties up. For some of you that have started doing winback campaigns using the tools, there is now a new hook that means we can now run it on a constant cycle rather than one off events. These campaigns work a bit like a personalised survey, asking why they left and then with bespoke answers depending on their response. This is about being genuinely helpful as many won't know you now sell eggs, or delivery to that other town now. For Soul Farm I have set up the winback campaign to happen 60 days after their last order. But I've also got an automation running for a day after they cancel. Just checking in... this is my first draft email. ---------- Hi {{contact.first_name}}, We're sorry to see you go... no hoops, no "are you sure?" maze. No are you sure sure sure!!! We're a small farm, not Netflix, so we'd never make you click through twenty screens just to leave. And you'll always be welcome back. A few things before you go... First, if you only meant to pause rather than leave, there's a feature for exactly that. You can set your holidays whenever you're away, and if you're the organised type you can add them all in batches at once. Instructions here: https://connect.soulfarm.co.uk/how Second, we'd love to know what led to the decision. A single line back to this email would genuinely help us do better. Was it the veg, the timing, the cost, or just life changing shape? Third, if it came down to money, we'd like to make staying easier: use XXXXX for 8% off your next few deliveries. And if now just isn't the season for it, there's one small thing that would really help us. If you know someone who'd love your slot, passing it their way makes a real difference, on a farm our size, every box on the round counts. Thank you for being part of it. Genuinely. Warm wishes, Laurence Soul Farm
Last chance email: exciting new feature
A new feature we have built and tested is now finished. This is an email that you design and gets sent every week without you doing anything. It compliments your sneak peak email really nicely which you will have to edit every week. See my post on weekly email cadence here: https://www.skool.com/ooooby-growth/classroom/9f02700a?md=b493fb3cc1cf4e54aa6ad575c33478ae
Last chance email: exciting new feature
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Ooooby Academy
skool.com/ooooby-growth
For ambitious small-scale food producers, shops and food hubs that want to grow
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