Webinar Recording & Some Hard Truths

Scott Millar

Jun 18 • General discussion

Hi guys

this weeks webinar stats and recording (below).

This is my inernal webinar (not client webinar)

Meta Ad Budget: £420/$556

Registrations: 56

Attendnace: 12

Booked Sales Calls: 2

Cost per sales call: £210/$278

Quick feelings - this was the third webinar I've run to UK/Australian audience in the last 3 weeks.

Ads were costing more by the end - the first webinar i had much better attendnace with webinar 2 booking 5 sales calls. Attendnace was poor for this weeks - we had technical issues as i've just moved CRM and have a feeling email deliverability has been hit.

Lesson - send webinar reminder from your actual mailbox as a BCC much higher chance of getting past the junk/promotions tab.

In total I got 11 sales calls from a £1200 ad spend (so far)

The qustion I have for you - would you pay $144 for each sales call you can get in your diary?

If not why not. And if yes how many do you think you'd need to convert to a client?

I'm on vacation from 29th of July but I will continue to share webinar stats of my cleints over this time I currently have 3 IT businesses and 2 vendors that I'm manging the ads will report back each week with an update on their stats.

I have only 3 spots for new clients in July so if you want to start running webinars for your business book your call here before they fill up: https://calendly.com/itrockstars/meeting-with-scott-millar

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Webinar Recording & Some Hard Truths