Jun 30 • Acquiring Clients
My plan to launch a new offer to 30k/month
Launching a new offer targeting the wellness industry.
Gonna document the journey.
First financial goal: hit $30K/month cash collected.
The marketing strategy? Same one I’ve used for every single offer I’ve launched so far…
Good ol’ paid ads.
Started with the gym I owned.
It was a new offer to an underserved demographic in my city—no one was running ads to adults 55 and older.
God gave me that idea. It saved my gym and eventually enabled me to sell it in 2019.
I was also able to hit solid monthly income with my ad agency because of ads. Not millions, but consistent $35–40K/months.
These last 12 months have been quite the experiment.
Long story short, I’m now running a new offer to the wellness industry.
I recently watched a video from Alex Becker where he talked about taking your skills and applying them to an underserved market.
That hit me.
I really enjoy coaching and consulting.
They’re skills I like using—and I actually find it fun.
Becker took his skills and sold millions to eCom brands when they were underserved.
It reminded me: there are waves to everything.
AI is one of them.
GLP-1s in weight loss are another.
So it just makes sense to ride the wave and get any kind of first-mover advantage if possible.
To me, it makes sense to target an audience with proven demand.
High desire.
A proven market—like weight loss.
People will pay serious money to get their dream body.
And like I learned from good ol’ Bedros Keuilian when I started my gym back in 2010:
“Sell ’em what they want, give ’em what they need.”
It’s like how some people fight AI—
Why?
If it’s gonna make my life more effective, I’m all in.
Anyway—
I’ll be documenting the journey. What ads are working, what’s not.
Right now, I’m running my Pre-Sell VSL funnel:
Ads → a short VSL → book a call.
Seems like that funnel’s considered “old school” now.
Lots of cons, but also lots of pros.
It gets the job done.
So I’m using it for now.
But planning to implement my $9 funnel soon—
A low-ticket front end to help cover ad spend.
I'll keep ya'll in the loop.
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My plan to launch a new offer to 30k/month
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