🚀 Business Basics 101: How to Start a Business the Right Way
A step-by-step guide with free tools, mentors, and trusted resources Starting a business doesn’t have to be confusing or expensive. This guide walks you through the exact order of steps to legally start your business, build a strong brand foundation, and surround yourself with the right mentors and education. 🧭 STEP 1: Get Clear on Your Business Vision (Before Anything Else) Before paperwork or money, you need clarity. Ask Yourself: - What problem am I solving? - Who am I solving it for? - What transformation or result do I provide? - Why does this business exist beyond money? - Define These 4 Core Foundations: - Vision – What future are you helping create? - Mission – What you do and how you serve people - Values – What you stand for (integrity, freedom, impact, innovation, etc.) - Long-term Goal – Lifestyle business, scalable brand, nonprofit, legacy company? Strong businesses are built on clarity, not just ideas. 🎨 STEP 2: Create Your Brand Identity (Simple, Not Perfect) Your brand is not just a logo — it’s how people feel about your business. Brand Basics to Define: - Business name - Brand message (what you’re known for) - Tone & personality (bold, calm, luxury, playful, professional) - Target audience Visual Brand Essentials: - Logo (simple is better at the beginning) - Brand colors (2–4 max) - Fonts (1 main, 1 secondary) 💡 You can start with tools like Canva or hire a designer later once revenue comes in. 🧾 STEP 3: Make It Official — LLC + EIN (The Legal Foundation) This is where most people get overwhelmed — but it’s actually simple. 🏢 STEP 3A: Form Your LLC (Limited Liability Company) An LLC: - Protects your personal assets - Makes your business legitimate - Allows you to open a business bank account - Is inexpensive and flexible Cheapest & Best Way: - File your LLC directly through your state’s Secretary of State website - You only pay the state fee (usually $50–$150 depending on state)