Meta Ads Creative Production
Private
1 member
Free
Learn to design Meta static ads the way top DTC agencies do.
I'm Ben, co-founder and head of production at Pilot Creative. We make static ads for DTC brands like Fussy, Stocked, Hers and Surreal, and I've been an external creative partner to Nike since 2017.
This is our full production playbook, built for designers who are new to performance marketing or want the most straightforward way to work.
Inside:
- How performance design differs from brand design
- Reading and executing a brief fast
- The static format library, with Figma templates
- Our Figma production system
- AI imagery that keeps products accurate
- Our QC checklist
- Turning winners into iterations
Join free for the community and the first two modules. Upgrade to Premium for monthly live critique calls, brief challenges and a weekly swipe file, or unlock the full course.
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Design Meta static ads the way top DTC agencies do. Pilot Creative's full production playbook: briefs, formats, Figma, AI imagery and QC.