13d • Mindset makeover
The Excuse That Keeps You Stuck
Here’s something I see all the time:
People reach out asking for free coaching, promising to pay me back once they start making money. They say they’re broke, that they can’t afford even a $47 investment.
But let me tell you something—the moment someone says they can’t put down a little cash on their own growth, it’s never about the money. It’s about their commitment.
I’ve been there, too. When I was dead broke and juggling two jobs, I didn’t buy courses or invest in my future. Instead, I blew money on useless stuff like Zippo lighters. I bought one with an AC/DC logo, another with a skull design… completely pointless buys. It wasn’t that I didn’t have the money. My priorities were just all wrong.
This is what’s happening when people claim they’re too broke to buy a book, a course, or invest in a mentor. They’re choosing to spend their cash elsewhere. They have an Emotional Budget that they allocate to whatever they find important at the time.
Think about it: How many people do you know who are “broke” but still manage to buy the latest gadgets, go on vacations, or even just have a six-pack of their favorite beer on hand every weekend?
They always find the funds for stuff that matters to them. But when it comes to investing in their future, suddenly, the bank’s dry.
Money isn’t the real problem—it’s commitment.
If you’re serious about changing your life, you’ll find the money.
You’ll sell something, skip eating out, or pick up a side hustle. Why? Because you know that the return on investment is worth it. It’s not about what’s in your wallet today—it’s about what you’re willing to sacrifice to get where you want to be.
So, the next time someone claims they’re too broke to afford coaching, don’t buy into the story.
They just don’t want it bad enough.
And if that’s you—if you’ve been holding back because of “money”—ask yourself: Is it really about cash, or are you just afraid of committing?
Because if you’re not willing to put skin in the game, don’t expect to win.
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The Excuse That Keeps You Stuck
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