Mar '25 • 💬 General
Mercedes did it.
Just got through security at the airport after a quick family visit… and this stopped me in my tracks.
A massive frozen Mercedes logo. Front and center.
And of course, the copy:
Tested at -40°C
Because it’s Mercedes-Benz.
How do you say “premium” in five words or less? Mercedes just did.
Rate this copy from 1-10.
P.S. Mini hack—there’s great copy all around you. Pay attention, get inspired.
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2 comments
Mercedes did it.
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