If Your Reels Aren’t Hitting—Your Stories Might Be the Reason
Most creators think they need more charisma or better gear…
But often, what they really need is better storytelling.
Here are 5 ridiculously practical storytelling techniques that will instantly make your videos unskippable:
1️⃣Start with LOCATION
Tell us where the moment happened.
No need for a full paragraph. Just a line:
  • “Two weeks ago, I was on my couch.”
  • “September 2019, I’m standing outside a boardroom.”When people hear “couch” or “boardroom,” their brain builds the scene—you’ve already hooked them.
2️⃣Add ACTIONS
What were you doing?
  • “I opened my laptop…”
  • “I was pacing the airport line…”Verbs move your story forward.Skip the boring backstory—drop us into the moment.
3️⃣Show RAW THOUGHTS
Not polished ones.
Not deep-sounding ones.
Your actual, messy thoughts.
  • Instead of “I was nervous,” say:“I thought—oh man, what if I mess this up again?”Relatability lives in real thoughts.
4️⃣Display EMOTIONS—don’t just say them
Don’t just say “I was anxious.”
SHOW it:
  • “I kept tapping my pen.”
  • “I glanced at the clock every 5 seconds.”Let them feel it.
5️⃣Use DIALOGUE
Let us hear the moment.
  • “My manager looked at me and said, ‘Wow, that was your best pitch yet.’”Dialogue makes stories real.But keep it casual, juicy, human—not robotic or stiff.
💥The best stories don’t summarize.
They zoom in.…They transport us!
And that’s what makes people binge your content.
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Stephen Marques
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If Your Reels Aren’t Hitting—Your Stories Might Be the Reason
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