Did You Know? Jamu – Indonesia’s Ancient Wellness Secret is Trending Globally
Once sold on street corners by jamu gendong women, this centuries-old herbal tradition is now a viral health trend.
Indo Origins
Jamu is a traditional Indonesian herbal medicine made from roots, spices, and tropical plants—like turmeric, ginger, and tamarind. Its history traces back over 1,200 years, with carvings of jamu preparation seen in Borobudur temple. Still a daily ritual across Java and Bali, it’s long been trusted for immunity, vitality, and beauty.
Global Splash
#Jamu has racked up over 200 million views on TikTok, with creators across the U.S., Australia, and Europe trying DIY turmeric tonics and selling “Jamu shots.” Wellness cafés in LA and Sydney are putting it on menus—while Indonesian startups like Djamu and Suwe Ora Jamu are exporting it worldwide.
Try It Yourself
3 simple recipes to get you started:
  1. Kunyit Asam – Turmeric, tamarind, palm sugar. Boil & chill.
  2. Beras Kencur – Soaked rice, kencur, ginger. Blend & strain.
  3. Jahe Lemon – Ginger, lemon, honey, cayenne. Fresh & fiery.
This isn’t just turmeric latte 2.0. It’s an ancestral pharmacy in a bottle.
Have you tried jamu? Which recipe would you sip first?
This is a good video of a foreigners trying jamu https://vt.tiktok.com/ZShwqq4PQ/
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Did You Know? Jamu – Indonesia’s Ancient Wellness Secret is Trending Globally
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