Had a massive win this morning and broke through an intense plateau, achieving a new milestone in this cutting phase. 269.3 lbs, 31 pounds down since August 23rd. The lowest body weight I’ve had since Lily has been born, while still maintaining a good level of strength and massively improved mobility and cardio base. Here’s what made it happen: 1.) That 500 lbs squat changed me. When you put yourself in such an intense experience with The Impossible where you have to pull more out than you ever dreamed you would have access to, you can fundamentally change in 10 seconds. 2.) I have finally dedicated myself to a Purpose so great that anything that could compromise that Mission is not even remotely tempting. All I see is the work to be done and the victory that will ensue. 3.) I have built so much respect and love for myself, for who I’m building, that I want to see that man win. This is maybe the most crucial step. Still more work to be done, but this progress feels amazing…and it just makes me want to work harder 👊🏻❤️‍🔥 What are the greatest challenges you’ve faced in your Life and how do you work every day to overcome them? 🙏🏻

James got to be judged in one of his first meets by THE BIGGEST NAME in all of Strength Sports… Let that sink in a moment. Imagine you got to perform in your biggest Passion with your number one hero, idol, inspiration watching you… Would you perform differently? With more Drive? With more intensity? With more focus? The answer is yes. So, what if we approached every instance we chase this Passion with that exact Mindset? The Greatest to ever do this are watching…we will make them Proud. Just like James did. And by doing this, we rewrite the textbook on Human Potential 👊🏻❤️‍🔥

I want to be known as the man who fails more than anyone else…not because I’m incapable, but because what I chase is so great. This quote hits so deeply and brings me right back to every major failure… The Marathon in 2023. My first attempt at a 500 lbs Deadlift. My first attempt at a 500 lbs Squat. Each of this failures came with profound Joy. If you set your goal beyond anything you would imagine you could achieve, to something Impossible, just the opportunity to step into an arena of that magnitude with leave you speechless. Then the outcome just becomes extra. All we have to do is build the person worthy of stepping into that arena to find their highest Potential… And the Process will take care of the rest. 🙏🏻 What are some of your experiences with failure, and how did you come overcome and move forward from those experiences? ❤️‍🔥

Hey everyone! Thank you to those who made our live call tonight, we loved getting to chat with everyone! We recorded the call tonight and posted it below for the group to see because we do an in-depth detailed review of all parts of the platform and how you can maximize its use in your life. We also do a deep dive into our Affiliate Program and how you can very easily get free access to this community and even generate your own side income as you help us achieve our main mission in growing this community as much as possible. Thank you guys again for being a part of this community, we truly can't tell you how much it means to us! Let us know any thoughts, recommendations, or questions you have below, and as always... Be Impossible! ❤️‍🔥